Blood donation
Medical care
Mother and baby healthcare

BLEED RED

Healthcare professional
Pregnancy care

Know your blood type.
Save a life.

Understanding Rh Factor.

Blood type testing
Rh Positive (85%)
Blood sample analysis
Rh Negative (15%)

Blood type awareness

About 85% of people are Rh positive, while 15% are Rh negative. Understanding your Rh factor is crucial for safe blood transfusions and healthy pregnancies.

Protecting Lives Through Science.
Understanding Through Education.

Key Focus Areas

Rh Incompatibility Prevention

Protection

Rh Incompatibility Prevention

Anti-D Immunoglobulin

Treatment

Anti-D Immunoglobulin

Hemolytic Disease Prevention

Safety

Hemolytic Disease Prevention

Blood Type Testing

Awareness

Blood Type Testing

Maternal Health Protection

Care

Maternal Health Protection

Newborn Safety

Health

Newborn Safety

Healthcare professional
Medical laboratory
Medical research and healthcare

ScienceSaves
Lives.

Blood donation
Pregnancy care

When an Rh-negative mother carries an Rh-positive baby, her immune system may attack the baby's red blood cells. Anti-D immunoglobulin prevents this by neutralizing Rh-positive fetal cells that enter the mother's bloodstream during pregnancy or childbirth, protecting both current and future pregnancies from hemolytic disease.

Educational Resources

Understanding Rh Factor

Understanding Rh Factor

Learn about blood type compatibility

Free Guide
Pregnancy Planning

Pregnancy Planning

Essential blood type awareness for expecting mothers

Free Guide
Anti-D Vaccine Info

Anti-D Vaccine Info

How recombinant Anti-D protects newborns

Free Resource
Blood Type Testing

Blood Type Testing

Find out your blood type today

Locate Centers
HDN Prevention

HDN Prevention

Preventing hemolytic disease in newborns

Learn More
Patient Stories

Patient Stories

Real experiences from families we've helped

Read Stories

Rh Negative

15%

At Risk

~1M

Preventable

100%

Lives Saved

500K+

Healthcare professional providing maternal care

The Bleed Red Movement empowers families with knowledge about blood type compatibility and Rh factor — preventing hemolytic disease in newborns through early awareness, Anti-D immunoglobulin, and accessible healthcare education.

Mother and baby healthcare